“The Taj Mahal of Yoga Mats” – Rod Stryker
At a time when I was just considering dropping my yoga classes altogether, the Times comes out with an interesting article about the soaring sales of $100+ Manduka Yoga Mats and the spike in yoga class attendance during the recession. Hmm, I must be the oddball out on this one… perhaps it’s time to find something other than yoga to sacrifice. Many Yogi’s love their Manduka’s, raving that it’s super sticky and prevents the slippage that often occur with other mats. Like the quote above, it has been called the Taj Mahal of yoga mats and compared to the likes of Ferraris and Porsches – is this smart marketing or true to form?
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